WELCOME TO CHIA KHIM LEE FOOD INDUSTRIES PTE LTD
The Chia Khim Lee Group (CKL Group) is a
premium manufacturer, marketer, and distributor of non-alcoholic
beverages, alcoholic beverages, bottled water, dried food,
canned food and edible oil.
Marketed under the all-familiar household brand names of
Good-Life, Sagiko, Iceberg, Gold Cow, Sotong, Moonstar,
Lion Globe, Kings' Choice, Queen's Choice, Top Choice, Kabe,
Lucky, Mum, Po Ma and Dahlia since
1975, the CKL group has evolved and expanded its business
beyond the Singapore shores to Malaysia, Indonesia, Philippines,
Brunei, Vietnam, Myanmar, Cambodia, Laos, Hong Kong, Taiwan,
Maldives, Mauritius, Africa, Australia, New Zealand, Solomon
Islands, Papua New Guinea, the Middle East, Russia, Sri Lanka,
Guam, Pacific Island, East Timor and USA.
We take pride in our Research and Development Programmes.
We always make room for new product ideas, creative inventions
and market intelligence to ensure that our products exceed
market standards, stay competitive and remain a natural choice
for our customers in the region.
Our vision is to be a leading Food and Beverage Company both
locally and internationally. We believe that with our strong
foundation in manufacturing and distribution of high quality,
avant-garde products, we will stay competitive and a preferred
brand for our customers in the region.
1 GROWTH – as a company, an individual and part of the
2 NETWORK – expansion of distribution channel
3 SOCIALLY RESPONSIBLE – to the physical, social and
4 PRIDE – in our employees, customers and shareholders
5 GETTING RIGHT – right time, right products, right
6 INNOVATIVE - new ideas and improvements
7 MARKET INTELLIGENT - market and industry standards.
8 CUSTOMER-ORIENTED – ensures customers’ satisfaction
Our extensive knowledge and experience gained after almost
30 years of operations, places CKL Group in a unique position
to launch new products via a well-established network of distributors
through out the region. In order to keep up with the ever-changing
consumer tends, we are committed to research and development
of not only new products, but also for improved efficiency
in our production processes, to provide our customer with
the best quality products at the best price.
At the same time, we are expanding our customer base across
the world by introducing our products at international food
fairs and exhibitions. It is our intention to raise customer
awareness of our latest products with intensive advertising
on a broad spectrum of media, television, magazine publications
We firmly believe that our interests are best served when
we are able to maintain the highest level of customer satisfaction.
It is through fulfilling our customers’ needs that our
company is able to remain competitive and rise above it.